The familiar maxim of the triple threat – singer, songwriter, entertainer – didn't begin to cover it for Toby Keith, one of the most prolific self-directed creative forces in country's modern era. Toby Keith amassed 42 top 10 hits, 32 No. 1s, more than 40 million albums sold, 100 million BMI performances, and more than 10 billion streams largely on the strength of his own songwriting and producing, and under the banner of his own Show Dog Nashville record label. Among his many accomplishments, the New York based all-genre Songwriters Hall of Fame (2015),  the National Medal of Arts (2021), the Nashville Songwriters Hall of Fame (2021), and BMI Icon (2022) were his most treasured.

In 2021, he had his highest entrance of his career on Billboard’s airplay chart. In 2018, he celebrated the 25th anniversary of his debut #1 single, “Should’ve Been A Cowboy” with the re-release of his debut album. From the moment that song was released and shot up the charts to become his first No. 1, the engine driving everything was the music, including hits like “Who’s That Man,” “How Do You Like Me Now?!,” “Courtesy of the Red, White, & Blue (The Angry American),” “I Love This Bar," “Beer For My Horses,” “American Soldier,” “As Good As I Once Was," “God Love Her,” and “Made in America.” In 2023, 17 songs (15 of which were written by Keith with five of those as solo-writes) were newly certified as gold and platinum singles from the Recording Industry Association of America (RIAA), including the hit “I Love This Bar,” which was awarded Double Platinum. And there were some unexpected highlights along the way as well, including country's most impactful viral event, "Red Solo Cup," the video which was named ACM Video of the Year.  In 2018, Keith released his original song, “Don’t Let The Old Man In,” which was inspired by a conversation he had with Clint Eastwood and was later featured in Eastwood’s movie, “The Mule.” He had also expanded his business endeavors, including acquiring Luck E Strike, an iconic bait and tackle brand.

Toby's most rewarding experiences, however, had come from giving back locally, nationally and abroad. His annual golf classics fund the Toby Keith Foundation and OK Kids Korral, a cost-free home for families of children dealing with critical illnesses. The 19th installment of the charity event raised a record $1.8 million, bringing its all-total to nearly $18 million. His 11 USO Tours enhanced the lives of nearly 256,000 troops and military families across 18 countries with more than 285 events, and was recognized with the Spirit of the USO Award (2014). And when a tornado ravaged his hometown, Toby Keith was the face of the community and helped shoulder the cleanup with the 2013 OK Twister Relief Concert. Triple threat? How about singer, songwriter, musician, producer, entertainer, entrepreneur, humanitarian, Oklahoman and patriot.