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01 December 2009
Nine Shows, Six Countries, Piles Of Press & Thousands Of Happy Fans
<(NASHVILLE, Tenn.) He"s been to the Middle East and Africa on his frequent USO Tours. His command of the North American music landscape is unquestioned. And having wrapped his first European tour last week, Toby Keith can add another continent to his growing sphere of influence.>

Standing-room-only fans packed into Bergen, Norway's Vestlandshallen Arena last Sunday (Nov. 22) and heard the final encore of a two-week sold-out run that included nine shows in six countries. Anticipation for the tour was at fever pitch as tickets were gone well before Toby set foot on European soil.

"The accents are a little different and the food sure isn't what you get in Oklahoma," Keith says. "But they say music's a universal language and the folks we saw sure seemed to be having a good time. And so did we. I'm already looking forward to the next one."

Keith opened the tour in Glasgow, Scotland Nov. 9 before playing London's Hammersmith Apollo (Nov. 10), Dublin's Olympia Theater (Nov. 12), Belfast's Odyssey Arena (Nov. 13) and jumping across the North Sea for shows in Copenhagen, Denmark; Stockholm, Sweden; Helsinki, Finland; Oslo, Norway and, finally, Bergen.

Media coverage was extensive. Keith's stop on the popular Swedish talk show Skavlan was one of the highest-rated episodes of the year. He was also the subject of cover stories or features appearing in the Irish News, Sunday World, Up Country, American, Irish Star, The Newsletter and more. And those are just the English language publications.

The energy inside and outside the venues was captured in a review of the Belfast show by the Ulster Star: "With Stetsons and cowboy boots everywhere you looked in the arena, it felt like you'd been transported to Texas rather than Belfast, and that was no bad thing as the country superstar thrilled the crowd."

With the curtain closing in Europe, Keith can look back on a full year of thrilling crowds on his capacity-crowd America's Toughest Tour. His current single "Cryin' For Me (Wayman's Song)" is rapidly climbing the charts, following the No. 1 single "American Ride" from the chart-topping album of the same name.


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